Launch of Blush Rosé by Rekorderlig Cider

We’re so ex-cidered about Rekorderlig Cider’s newly introduced rosé blend: Blush Rosé. It’s no secret that us Aussies love a good pink drink, and this one’s arrived just in time for summer.

The Plus Ones were invited to taste the Swedish cider brand’s new release, at the drink launch in Sydney’s beachy Eastern suburbs. To complement this, all guests enjoyed a luxurious wash and blow-dry by the team at the trendy Blow Bar Co space. The result was a delightfully pink celebration of what is sure to be a popular tipple this season.

Rekorderlig’s representative remarked that the blend’s already had remarkable uptake, obviously appealing to the Australian palate, and our penchant for picnics and day-drinks under the sun. Blush Rosé features flavours of red berries and a dash of sweet peach, but provides a deliciously dry finish that’s incidentally low in sugar, low-carb, vegan-friendly, and gluten-free. It literally ticks all of the (booze) boxes.

Rekorderlig Cider’s brand manager Elle Lewis says, “The inspiration for our Blush Rosé comes from Australia’s love for pale rosé wines; it will give conscious consumers an alternative option this summer thanks to its lower sugar, which has been the driving force in our point of difference, containing only 119 calories a bottle.”

Blush Rosé is an outstanding addition to Rekorderlig’s already strong cider repertoire. Reach for this drink next time you’re pre-gaming with the ladies, or even want a refreshing change from often overly sweet and over-priced cocktails. Blush Rosé light and refined, and strikes a balance between sweet and dry. We promise, it’ll leave you blushing.

– Jill
Jill is a Sydney-based journalist who drinks by the logic: it’s five o’clock somewhere. Follow her on Instagram.

Rekorderlig Blush Rosé will be available in a 4 x 330ml pack from Dan Murphy’s, Liquorland and First Choice. For more information, visit their Facebook Page.

Disclosure: The Plus Ones were invited guests of KK Projects
Photos: Rekorderlig Cider Australia
 
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